Customizable Hair Bleach Kit: Lighten all over, get gorgeous highlights or create an ombre effect to customize your unique Colorista look. Once your strands are lightened, get ready to play with Colorista Semi-Permanent Hair Color
Oil-Rich Ammonia Free Hair Color Formula: Our hair color has been inspired by the pros and features a lusciously rich formula with no ammonia to bleach hair. Enriched with a high oil concentration for maximum care for the hair
Anti-Brass Purple Conditioner: Our bleach hair kit comes with a purple conditioner with cool tones that conditions hair while neutralizing brassy tones and eliminating unwanted yellow colors
L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics