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| ASIN | 0470721677 |
| Subject | BUSINESS & ECONOMICS / Sales & Selling / General, Marketing;Management., Strategic planning., HC/Wirtschaft/Werbung, Marketing, BUSINESS & ECONOMICS, BUSINESS & ECONOMICS / Sales & Selling / General, Business/Economics, General, Great Britain/British Isles, HC, HC/Wirtschaft/Werbung, Marketing, Marketing & Sales, Marketing;Management., Non-Fiction, Professional, Sales & Selling, Strategic planning., TEXT, Textbooks (Various Levels), Werbung, Marketing, Wirtschaft, strategic marketing, marketing planning, executive marketing, Web 2.0, Web 3.0, marketing intergration |
| Binding | hardcover |
| Language | english, english, english |
| Item Weight | 789 grams |
| Pages | 368 |
| Item Dimensions | 26.7 × 179.1 × 251.5 millimeters |
| Subject Keyword | Business & Economics, Business/Economics, Great Britain/British Isles, Non-Fiction, Professional, TEXT, Textbooks (Various Levels), strategic marketing, marketing planning, executive marketing, Web 2.0, Web 3.0, marketing intergration |
| Brand | Wiley |
| Unspsc Code | 55101500 |
| Subject Code | 1785, BUS058000 |
| Target Audience | Professional and scholarly |
| Item Type Keyword | book |
| Number Of Items | 1 |
| Item Package Dimensions | 17.6 × 24.4 × 2.8 centimeters |
| Item Package Weight | 1.72 pounds |
| Edition | 1 |
| Externally Assigned Product Identifier | 0470721677, 9780470721674, 09780470721674 |
| Manufacturer | Wiley |
| Author | Strauss, Ralf |
| Genre | BUSINESS & ECONOMICS, Sales & Selling, General, HC, Wirtschaft, Werbung, Marketing |
| Publication Date | 2009-02-09T00:00:01Z |
| Gpsr Safety Attestation | Yes |
| Textbook Type | unknown |
| Edition Number | 1 |
| Batteries Required | No |
| Product Site Launch Date | 2008-05-19T19:08:17-00:00 |
| Batteries Included | No |
